Amsterdam | 2017, 14 - 16 November

InnovationLAB

Innovation is an essential theme at the METSTRADE Show and is the number one reason why people visit the show. The InnovationLAB offers a central stage for all innovation and it showcases the nominated products of the DAME Design Award and the shortlisted companies for the Boat Builder Awards for Business Achievement. The InnovationLAB also hosts seminars, workshops, debates, presenations and features a NEWSROOM where interviews are conducted and recorded by film crews.

Innovation STAGE

The Innovation stage features an open audience seating area where visitors can listen to various presentations and an AV screen. In 2015 the topics discussed included: the future of yacht recycling, innovative materials on land and in the water, the future of marine electronics and optimised marine engine design, among others.



InnovationLAB NEWSROOM

METSTRADE newsroom

The InnovationLAB newsroom features live interviews conducted by IBI, recorded and edited live by RAI film crews and shown on the large AV screen in the InnovationLAB ON STAGE. Flying reporters collect content about the show and its exhibitors.

Get an impression of 2016

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Irene Dros

Maritime Domain Manager

“In addition to the DAME awards, with its strong focus on design, METSTRADE always showcases thousands of innovations and new products. Due to the large number and wide range of marketing & promotion opportunities, not all these premiers get the attention they deserve. The InnovationLAB concept resolves this through a variety of channels.”

Six innovation pillars at the heart of the show

The InnovationLAB is built on six pillars:

- The products nominated for the DAME award display -
- Display of the DAME award category winners, supported by virtual presentations and an explanation of the DAME jury decisions -
- A special InnovationLAB ON STAGE in featuring a large AV screen and an open audience seating area -
- The InnovationLAB Newsroom with live interviews conducted by IBI, recorded and cut live by RAI film crews and shown on the large AV screen in the InnovationLAB ON STAGE -
- Suppliers and experts from the global network Materia display raw materials that they beleive can add considerable value to the maritime sector -
- InnovationLAB Cafe: catering is served that matches the atmosphere and generates an ideal environment for networking -