Become our newest country pavilion
What is a country pavilion at Metstrade?
Since the first British Marine Industry Federation (BMIF) pavilion in 1989, country pavilions have become a prominent feature of Metstrade, growing steadily over the years and now representing the face of the show.
In partnership with ICOMIA, Metstrade showcases country pavilions, with the majority being members of ICOMIA. You can view them here: https://www.metstrade.com/pavilions/country-pavilions. As most country pavilions are organised by a Marine Industry Association (MIA), the term "MIA" is often used to refer to the country pavilion organisers. To see the placement of the country pavilions, please view our floorplan via the following link: https://www.metstrade.com/exhibition/floor-plan.
What does it mean to be a country pavilion organiser?
Metstrade offers the option of setting up a Country Pavilion, created of a cluster of stands, at Metstrade and, if applicable, at the SuperYacht Pavilion, Marina & Yard Pavilion, Construction Material Pavilion, and the Foiling Technology Pavilion. This pavilion can be formed by a minimum of three RAI-approved manufacturers and/or authorised distributors of leisure marine equipment, all based in the same country, covering at least 48 sqm. Within this space, the Country Pavilion Organiser may use between 6 and 12 sqm for a hospitality area, hosted by the MIA. Country Pavilion Organisers are expected to bring their association members to the pavilion.
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Benefits for exhibitors in a country pavilion
- Assistance from the MIA before, during and after the Metstrade show
- Extended early bird deadline (until the 1st of June)
- Featured attendance in Metstrade show marketing through the show catalogue
- Featured attendance in Metstrade show marketing through the online and printed floorplan
- Prominent presence on the show floor through a country cube above the pavilion
- Prominent presence on the show floor through a country cube flag on each exhibitors stand
Benefits for a country pavilion organiser
- A dedicated service contact from the Metstrade team
- Highlighted presence of the MIA on the show floor and in show marketing
- Assistance from the Metstrade team in organizing the country pavilion through webinars and conferences.
- 12 square meters of raw stand space in the country pavilion, free of charge, for use by the organiser as a hospitality area. Only costs for stand construction, materials, and catering will be charged.
- A 7.5% commission on the value of the raw stand space per sqm, as determined annually by RAI and paid by exhibitors at the country pavilion.
