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Cost, value and the business case for foiling

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Wednesday, November 19 202514:30 - 15:00
4. Foiling Stage
Accessibility and Inclusion, Foiling Technology
Cost, value and the business case for foiling

Foiling changes the economic equation: higher build costs versus efficiency, comfort, and market differentiation. In this session we will dig into real numbers, examining how builders, customers, and investors evaluate the return on investment. Are customers really willing to pay the premium?

Speakers

Oliver Pendleton
Oliver PendletonHead of VesselsBAR Technologies
Moderator: Dr. Laura  Marimon Giovannetti
Moderator: Dr. Laura Marimon GiovannettiSenior ResearcherRISE Research Institutes of Sweden