Plenary Session: The State of the Industry

Thursday, 10 December 2020

This session is brought to you by:
- Headline sponsor: Raymarine- Platinum sponsors: Cummins, FPT Powertrain Technologies, KOHLER
- Gold Sponsors: Melita Marine Group, Pon Power, SavageLightning, Volvo Penta, VYVA Fabrics
- Silver sponsors: DIAB, Dockmate, Eastman, epe, Gurit, KVH, LG Business Solutions, LUMISHORE, SPRADLING, Veratron Marine

Moderator: Sara Anghel (President ICOMIA)
Speakers: Andrea Frabetti (CEO Sunseeker), Frank Hugelmeyer (President National Marine Manufacturers Association), Lawrence Chow (Chairman HKBIA , Asia Representative of the ICOMIA Executive Committee)

ICOMIA gave a global perspective on the leisure marine industry, offering key insights on developments and opportunities in different markets.The panel discussion gave a brief intro about the state of the industry around the world during the pandemic but mainly focused on What’s next. The panel discussion addressed the following questions:
• Where is the market going, anticipation for 2021 and beyond?
• What are the current challenges facing the industry, such as supply chain disruption, labour shortage, low retail inventory, boat show cancellations?
• What are the new demands for the industry? And opportunities?• How has consumer behaviour changed?
• What is the future of boat shows?

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